Everyday I get a forwarded e-mail from a client wondering if this particular piece of SEO spam is the trick to generating more traffic for their site or should we use this company to boost our Google Page Rank. My answer is always NO. The only way to build quality traffic is by providing something of value. Yesterday Seth Godin made available a free ebook on this subject that I am going to use as my default reply.
CLIENT: “Jake I got this email regarding SEO Services and I was wondering, Do you know what LSI is? Are we doing that?”
JAKE: Read this “Money for Nothing and the Clicks for Fee”
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